I had a chance to invest in a company a while back that was looking to convert from industrial to consumer production of moissanite. I blew it off thinking it was nothing more than cz. I am kicking myself now. It makes sense that it would be huge. Even lab created true diamonds are becoming more and more available. Like the guy told me - they are just carbon - which is the second most common element in the universe. All that was lacking was the manufacturing technology to catch up.