Quote Originally Posted by txcollector View Post
That's a gray area that I'd like some clarification (maybe a few use cases on the guidelines)

If somebody lists an ultimate and you notice the caseback, case, CG, etc. are not ultimate do you call it?

Or if they are selling a $200 rep and asking $350 with clever marketing?

Or when somebody asks a question about lume, or movement and the seller is evasive or untruthful with the answer?
"Ultimate" means very little. Various dealers call various watches various adjectives.

I do think there us a huge proliferation of calling something an Eddie Lee version of a watch when it like wasn't any different than the cartel. (on some models) Hard to prove though.

Fully modded is clearly a buzz phrase that gets thrown out too much.